Swedish trio, Mom offer up a debut album of great Guitar Pop. For a band so young to be so 1979 and yet so refreshing and endearing is no mean feat. The feel is definitely turn of the 70's US New Wave and it is done incredibly well.
The hooks are everywhere. The choruses are big. The songs are one long sing along. There's nothing complicated here, just well written songs from a trio who are obviously enjoying themselves.. Off the top of my head, I can only think of The Speedways currently in the same territory.
All those Power Pop Facebook Groups now have something to listen to and all members should give this album a whirl. True, it may sound like someone else that they know, but what doesn't these days? Is there really any new sound to invent?
To say this is an album of 11 singles is no overstatement. From the Glitter Stomp of Waste My Time to High Demand, which could be The Plimsouls or The Beat, this is a joyous affair. Ordinary Girl is all Pop Attitude with it's Noo Yawk feel.
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My personal favourite is Don't Leave With My Heart when the band sound looser without ever losing the hooks of the accompanying songs. The closer, Talk To Me, is a jangling joy and a rare moment that Mom come up for air.
Pleasure Island is superb at what it does. It may not be hi fi, but it's not meant to be. It is admirable and wonderful to hear such a refreshingly acconplished debut. I love any opportunity to have a sing along and there's plenty here that provides that.
You can listen to and buy the album here.
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