New Jersey Trio, Beauty, have been releasing excellent singles since 2018, nine in all, Seven before the album release and 2 since. Of the seven before, only Polar Bear Ice Cream makes the album, so you have a lot to go at to hear their development.
I'd Do Almost Everything For You is great Power Pop reminding you of past glories of the genre, yet adding plenty of individuality and the sound of a locked in trio. As a side issue, so many of the great Power Pop bands are Trios.
Beauty offer up the classic prerequisites of the genre, classy memorable riffs, great solos and big choruses. At times, it sounds very much like the 90s revival. at others, a little 80s AOR. It is an album that works best when songs are delivered at pace.
The harmonies are also strong and effective. Highlights include Alive Tonight which kicks in superbly, Daisy mixes Power Pop with 70s UK Glam Rock wonderfully, hand claps and all, with a superb Guitar Solo, really well put together.
Acid Baby Girl is almost Slacker Rock, a little Weezer and becomes a real Guitar-athon. whilst Let It Ring has a real Bryan Adams feel, but the whole album shouts melody through a loud hailer. A fine listen and well worth the wait.
You can listen to and buy the album here at Name Your Price.
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