June has been a bit stop and start, yet proved one of the busiest months on here. This weekend I may be away from IDHAS as we have upgraded to GA4. We use Google Analytics solely for the benefit of the artists covered. It has been really successful in getting Reviews and Playlists greater coverage by Google Search Engine Optimisation (SEO).
Not only does it allow people to find here easier, it can also direct readers to a review etc. The main reason we started it was to give older Reviews longer coverage and it has worked. Blogger is all well and good, but the main screen only shows the last 7 posts and the monthly list drops out of view when a new month begins.
There is no personal advantage to us using it, quite the reverse. It is time consuming and probably the most boring thing in the world to involve yourself in. We don't chase views or likes. We would much rather have 10 people visit who are engaged with the artist than 100 who listen or read once and never notice the artist again.
If these 10 people buy the album, it is worth the time spent. We are never gonna make anyone a millionaire, just open a door, maybe give them a chance. I expect this setup to be problematic over the weekend. If it isn't you will see Reviews. If it is, we will return no later than Monday with the new Listening To This Week.
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